Long-form articles
Editorial pieces with your typography, spacing, and accent colour applied at render time.
DocsIn build · founding member early access
Your brand applied.Every document. Every time.
Docs is not a document editor. It is a rendering engine. You define your brand once — tokens, typography, colour, layout rules — and every document is generated from that definition. Brief in. Brand applied. Document out.
The insight
Most document tools are editors.Brand consistency depends on memory and discipline — two things that don't scale.
You open a blank canvas, choose a font, pick a colour, hope it matches last week's output. Docs separates two things every other tool collapses together: what you're saying and how your brand says it. The brief carries the content. The brand token system carries the presentation. They meet at render time. The style never drifts because it was never a choice you made by hand.
What Docs produces
One brand definition. Every format.Style as a runtime parameter.
Proposals & client documents
Branded sections, cover pages, and signature blocks generated from your brief.
Branded PDF reports
Multi-page outputs with cover, table of contents, and section dividers — all from one definition.
Email layouts & newsletters
Same content, transformed into responsive HTML email and plain-text versions.
Ad creative copy & assets
Headlines, descriptions, and formatted creative ready to flow into Ads.
The cascade
Brand JSON → Style JSON → CSS → rendered document.
One source of truth, four hops to a finished file. The rendered document is a function of the brief and your tokens — never a hand-styled artefact.
- 01
Brand JSON
Tokens — colour, type, spacing, voice. Edited once, lives at the org level.
- 02
Style JSON
Format-specific bindings. Article, proposal, email each map tokens to their layout.
- 03
CSS custom properties
Tokens injected at render time. Every output reads the same source of truth.
- 04
Rendered document
Article, proposal, PDF, email — same brief, your brand applied, no manual styling.
Founding members get Docs early.
Same locked price. Every tool, as it ships.
Join as a founding member →